COTTAGE GROVE, Minn., April 15, 2024 /PRNewswire/ — TravelNet Solutions (TNS), maker of Track property management software, recently brought all elements of its solution portfolio under the same umbrella called TrackSuite.
The company expects that unifying the platform’s various solutions under the Track brand will emphasize its seamless interoperability while leveraging the widespread awareness of Track.
TrackSuite Portfolio Logo in full color vertically
During its 22 years of service to the short-term rental industry, TNS’s flagship product, Track, has grown into a true industry powerhouse, supporting all key aspects of property management operations for the short-term vacation rental industry. Over time, the company has expanded its complementary products and services to meet the growing demands of its customers. Examples include Atlas Digital Commerce and the Resorts + Lodges marketplace.
In recent years, the company has doubled native functionality – for example, developing a newly designed distribution solution (TrackDistribution) and a payment solution (TrackPayments) fully integrated into the PMS core. In 2021, it acquired Rented, adding premium revenue management to the platform. Plans for more built-in features continue apace.
“We have matured as a company and brought Track brand recognition deep into the vacation rental market,” noted the CEO Ryan Bailey. “Unifying our product portfolio under the Track brand is a logical next step in our evolution and will reinforce the message that our solutions are closely related.”
Awareness of the Track brand, along with the interoperability of its components, has now culminated in the creation of TrackSuite. Contains the following solutions:
- TrackPMS
- TrackCRM
- TrackPulse
- TrackPayments
- TrackDistribution (formerly Distribution Engine)
- TrackEcommerce (formerly Atlas Digital Commerce)
- TrackRevenue (previously rented)
The heart of hospitality
TNS’ plans to consolidate the brand coincided with the launch of a new marketing campaign called “The Heart of Hospitality”.
An asset management company’s PMS is at the heart of its business. Everything from booking management to maintenance and reliable accounting is handled directly by the PMS or third-party solutions that integrate with it. With Heart of Hospitality, TNS aims to emphasize two important messages: TrackSuite’s core functionality and reliability, and the trust the company has earned with customers, especially among growth-oriented companies that rely on enterprise-class software.
“Heart of Hospitality is as much about our mindset as a company as it is about the intrinsic nature of our software for clients,” he said Justin Panzer, vice president of marketing. “We’ve worked hard to build trust in our solutions, our company and partners, and the value of a comprehensive property management platform. That combination of trust and functionality sets us apart, while the Track brand helps us connect with more customers.”
Despite the re-emphasis on the Track brand, TravelNet Solutions will remain the company’s official name.
About TravelNet solutions
For 22 years TravelNet Solutions, Inc. (TNS) provides integrated software and marketing solutions for the hospitality industry based on its state-of-the-art TrackSuite. Our single-vendor ecosystem gives growing rental companies all the business tools they need to scale. With a growing list of powerful native features and more than 70 integration partners, TrackSuite helps hospitality professionals thrive in an increasingly dynamic market.
SOURCE TravelNet solutions
